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bound Zepto discontinues membership programme Zepto Daily

Ai • February 19, 2026

bound Zepto discontinues membership programme Zepto Daily is drawing significant interest across the industry.

The Zepto Daily plan, which offered benefits such as free delivery and exclusive discounts, was aimed at driving user acquisition. From Rs 299 initially, its price was brought down to as low as Re 1 per month. Before Zepto Daily, the Bengaluru-based quick commerce platform ran a loyalty programme called Zepto Pass, which provided similar perks.

Experts suggest this could influence future trends and innovation in the sector.

More updates are expected as the story develops.


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