AI rules: 2-hour deepfake takedown timeline lands Big Tech in compliance furore
AI rules: 2-hour deepfake takedown timeline lands Big Tech in compliance furore is drawing significant interest across the industry.
On 10 February, Meity notified AI deepfake takedown and labelling rules. While the industry welcomed its labelling relaxation and image editing exemption, heavily compressed takedown windows may land social media firms in a 10-day rush to achieve compliance—or face potential litigation.
Experts suggest this could influence future trends and innovation in the sector.
More updates are expected as the story develops.
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