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FE Exclusive: Nipun Marya discusses smartphone price rise, iQOO’s focus on strong overall performance and more

General • February 23, 2026

<strong>FE Exclusive: Nipun Marya discusses smartphone price rise, iQOO’s focus on strong overall performance and more is drawing significant interest across the industry.

Based on Nipun Marya's insights, global component costs—particularly chipsets, memory, and displays—have been rising sharply, driven by massive demand from AI workloads, data-centre expansion, and cloud infrastructure.

Experts suggest this could influence future trends and innovation in the sector.

More updates are expected as the story develops.


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