Explained: As govt tightens AI content rules, what must social media platforms & others do
Explained: As govt tightens AI content rules, what must social media platforms & others do is drawing significant interest across the industry.
India's government has mandated social media platforms to clearly label all AI-generated or modified content. Amendments to IT rules require intermediaries to use visible disclosures or embedded metadata for identification, with a strict three-hour window for takedown orders. These measures aim to regulate synthetically generated information, including deepfakes, following recent controversies.
Experts suggest this could influence future trends and innovation in the sector.
More updates are expected as the story develops.
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